بررسی تاثیر بهره برداری از موقعیت حفره ساختاری کارگزاری در شکل گیری کارآفرینی سازمانی در کسب وکارهای دارای الگوی ارتباط شبکه‌ای

نوع مقاله: مدیریت کارآفرینی سازمانی(سیاستهای کارآفرینانه -کارآفرینی سازمانی)

نویسندگان

1 دانشجوی دکتری کارآفرینی، گروه کارآفرینی، دانشکده علوم انسانی، دانشگاه آزاد اسلامی، واحد علی آباد کتول، علی آباد کتول، ایران

2 استادیار دانشکده کارآفرینی دانشگاه تهران؛تهران؛ ایران

چکیده

کارآفرینی سازمانی فرآیندی است که فعالیت‌های سازمانی را به سمت خلاقیت، نوآوری، مخاطره‌پذیری و پیشتازی و در نهایت خلق ارزش برای سازمان سوق می‌دهد. بر اساس تئوری حفره ساختاری برت افرادی که گره‌های موجود در یک شبکه ارتباطی را به هم پیوند می‌دهند به اطلاعات انحصاری دست می‌یابند که از آن می‌توانند برای آغاز فعالیت‌های کارآفرینانه در سازمان بهره‌برداری کنند. این پژوهش به مطالعه نتاثیر بهره برداری از موقعیت حفره ساختاری کارگزاری در شکل‌گیری کارآفرینی سازمانی پرداخته و نقش تعدیل‌گری فرهنگ کسب و کار در این رابطه مورد سنجش قرار می گیرد. جامعه آماری این پژوهش شامل مدیران ستادی و فروش شرکت‌های پخش مستقر در خراسان شمالی بالغ بر240 نفر بوده که با روش نمونه‌گیری تصادفی تعداد 136 نفر از آنان انتخاب گردیدند. جمع‌آوری داده‌ها از طریق پرسش‌نامه‌ صورت پذیرفت و برای تحلیل آن‌ها از تکنیک مدل‌سازی معادلات ساختاری و نرم افزارSMART PLS 2 استفاده شد. نتایج حاصل از این پژوهش نشان دهنده آن است که وجود حفره‌های ساختاری باعث ایجاد فرصت‌های جدید کارآفرینی می‌گردد. فردی که در موقعیت حفره ساختاری قرار می گیرد با برخورداری از شهود و هوشیاری کارآفرینانه می‌تواند در یک چرخش کارآفرینانه شرایط موجود را تغییر داده و اقدام به کارآفرینی سازمانی و خلق ارزش نماید.

کلیدواژه‌ها

موضوعات


عنوان مقاله [English]

The effect of brokerage structural hole Position on the formation of corporate entrepreneurship in businesses with networked Patterns

نویسندگان [English]

  • majid vagharmosavi 1
  • babak ziyae 2
1 manager of pouyesh masir tosee institute
2 Assistant Professor of Tehran University
چکیده [English]

Corporative entrepreneurship is a process that leads the organizational activities towards creativity, innovation, risk-taking and pioneering role that ultimately create new value. Access to information is necessary for identifying entrepreneurial opportunities. According to the Burt’s structural holes theory, people who joins the nodes in a communication network, achieve exclusive information and can be used them for starting entrepreneurial activities in the organization. This research studies the role of brokerage structural hole in creating the organizational entrepreneurship and measures the moderator role of business culture in this relation. In terms of objective, this study is considered as an empirical one, and the research methodology is descriptive-correlative type. Population included president and sales managers of distributor companies in North Khorasan over 240 people. Among those people, 210 individuals were selected to be studied using Cochran's sample size formula and through random sampling method. Measurement tool in this research was standard questionnaire; structural equation modeling technique (SEM) and SMART PLS 2 software were used for data analysis.The results indicate the structural holes network creates new opportunities for entrepreneurial activities in network business. A person who is in a position of structural holes with the intuition and entrepreneurial alertness can change the existing situation and act an entrepreneurial orientation for creating new value for organization.

کلیدواژه‌ها [English]

  • Corporative entrepreneurship
  • structural holes
  • entrepreneurial intuition
  • entrepreneurial alertness
  • entrepreneurial orientation

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