بررسی اثر عملکردی پیشرانهای سازمانی شایستگی پلتفرمی در شرایط عدم اطمینان محیطی: با نقش میانجی‌ شایستگی پلتفرمی

نوع مقاله: مدیریت تولید و عملیات(نوآوری -تحقیق و توسعه -زنجیره تامین -زنجیره اززش -بهره وری)

نویسندگان

1 استاد گروه مدیریت صنعتی، دانشکده مدیریت دانشگاه تهران، تهران، ایران.

2 استاد گروه مدیریت، دانشگاه صنعتی مالک اشتر، تهران، ایران.

3 دانشیار گروه مدیریت صنعتی، دانشکده مدیریت دانشگاه تهران، تهران، ایران.

4 دانشجوی دکتری مدیریت فناوری، دانشکده مدیریت دانشگاه تهران، تهران، ایران

10.22080/jem.2020.18114.3115

چکیده

هدف این مطالعه بررسی تاثیر پیشران­ها و عوامل سازمانی شایستگی پلتفرمی بر عملکرد پلتفرم در شرایط عدم اطمینان­ محیطی و با در نظر گرفتن نقش میانجی­گری شایستگی پلتفرمی در شرکت­های دانش بنیان فعال در حوزه فناوری اطلاعات و ارتباطات و نرم‌افزارهای رایانه‌ای استان تهران است. این مطالعه از لحاظ هدف از نوع تحقیقات کاربردی بوده و از نظر گردآوری داده­ها برای آزمون فرضیات توصیفی ـ تحلیلی و از شاخه علی- معلولی است. برای جمع­آوری داده­ها، پرسشنامه­های استاندارد بین مدیران عالی این شرکتها توزیع گردید که از 250 پرسشنامه توزیع شده، 150 پرسشنامه عودت داده شد. از این تعداد 141 مورد قابل استفاده بود و با نرم افزار پی ال اس تجزیه و تحلیل شد. نتایج تحلیل داده­ها نشان می­دهد که پیشرانهای سازمانی بجز تداوم تیم توسعه پلتفرم به صورت مثبت و معناداری شایستگی پلتفرمی را تحت تاثیر قرار می­دهند و همینطور این پیشرانها با نقش میانجی­گری شایستگی پلتفرمی عملکرد پلتفرم را تحت تاثیر می­گذارند. همچنین نتایج حاکی از این بود که ابعاد عدم اطمینان محیطی رابطه میان پیشرانهای سازمانی- شایستگی پلتفرمی را به صورت کاهشی تعدیل می­نماید. تاثیر مثبت و معنادار شایستگی پلتفرمی بر عملکرد پلتفرم نیز مورد تایید قرار گرفت.

کلیدواژه‌ها


عنوان مقاله [English]

Evaluation the Performance Effect of Organizational Antecedents of Platform Competency in Environmental Turbulence Conditions: with Mediation Role of Platform Competency

نویسندگان [English]

  • Ahmad Jafarnejad Chaghooshi 1
  • Manouchehr Manteghi 2
  • Mohammad Reza Sadeghi Moghadam 3
  • Mohammad Goshtasbi 4
1 Professor, Department of Industrial Management, Faculty of Management, University of Tehran,Tehran, Iran
2 Professor, Department of Management, Faculty of Management, Malek-Ashtar University,Tehran, Iran
3 Associate Professor, Department of Industrial Management, Faculty of Management, University of Tehran,Tehran, Iran
4 PhD student, Faculty of Management, Tehran University, Tehran, Iran
چکیده [English]

The purpose of this study was to investigate the effect of organizational antecedents and factors on platform performance in environmental turbulence and considering the role of Platform competency mediation in knowledge-based firms active in the field of ICT and computer software in Tehran province. In terms of purpose this research is an applied study and in terms of data gathering to test hypotheses is descriptive-analytic. To collect the data, standard questionnaires were distributed among senior executives and experts of these companies, out of 250 distributed questionnaires, 150 were returned and of these, 141 were usable and analyzed by PLS software. The results of the data analysis show that organizational factors positively and significantly affect platform competency, except for the continuity of the platform development team, and also affect the performance of the platform through mediating role of platform competency. The results also indicated that the environmental turbulence dimensions moderated the relationship between organizational factors-platform competences. The positive and significant impact of platform competency on platform performance was also confirmed. 

کلیدواژه‌ها [English]

  • Technological platform
  • Platform competence
  • Environmental turbulence
  • knowledge-based firms in the field of ICT
Ahmad, S., Mallick, D. N., & Schroeder, R. G. (2013). New product development: Impact of project characteristics and development practices on performance. Journal of Product
Innovation Management
, 30(2), 331–348.

Armstrong, M. (2006). Competition in two‐sided markets. The RAND Journal of Economics, 37(3), 668.

Chai, K. H., Wang, Q., Song, M., Halman, J. I., & Brombacher, A. C. (2012). Understanding competencies in platform‐based product development: Antecedents and outcomes. Journal of product innovation management, 29(3), 452-472.

Candi, M., van den Ende, J., & Gemser, G. (2013). Organizing innovation projects under technological turbulence. Technovation, 33(4-5), 133-141.

Choi, G., Nam, C., & Kim, S. (2018). The impacts of technology platform openness on application developers’ intention to continuously use a platform: From an ecosystem perspective. Telecommunications Policy.

Cooper, R. G. (2018). 19. Best practices and success drivers in new product development. Handbook of Research on New Product Development, 410.

Dadfar, H., Dahlgaard, J. J., Brege, S., & Alamirhoor, A. (2013). Linkage between organisational innovation capability, product platform development and performance: The case of pharmaceutical small and medium enterprises in Iran. Total Quality Management & Business Excellence, 24(7-8), 819.

De Weck, O. L. (2006). Determining product platform extent. In Product Platform and Product Family Design (pp. 241-301). Springer, New York, NY.

Droge, C., Calantone, R. and Harmancioglu, N. (2008), “New product success: is it really controllable by managers in highly turbulent environments”, Journal of ProductInnovation Management, Vol. 25 No. 3, pp. 272-286.

Edvardsson, B., Meiren, T., Schäfer, A., & Witell, L. (2010). New Service Development in Europe–Results from an empirical study.

Froehle, C. M., Roth, A. V., Chase, R. B., & Voss, C. A. (2000). Antecedents of new service development effectiveness: an exploratory examination of strategic operations choices. Journal of Service Research3(1), 3-17.

Gao, J., & Bernard, A. (2018). An overview of knowledge sharing in new product development. The International Journal of Advanced Manufacturing Technology, 94(5-8), 1545-1550.

Gawer, A. (2014). Bridging differing perspectives on technological platforms: Toward an integrative framework. Research policy, 43(7), 1239-1249.

Gawer, A., & Cusumano, M. A. (2008). Platform leaders. MIT Sloan Management Review; MIT Sloan School of Management: Boston, MA, USA, 68-75.

Grant, R. M. (2013). Contemporary strategy analysis and cases: text and cases. http://www. Contemporary strategy analysis. com.

Gunday, G., Ulusoy, G., Kilic, K., & Alpkan, L. (2011). Effects of innovation types on firm performance. International Journal of production economics, 133(2), 662-676.

Harland, P. E., & Uddin, Z. (2014). Effects of product platform development: fostering lean product development and production. International Journal of Product Development 18, 19(5-6), 259-285

Harris, E., & Woolley, R. (2009). Facilitating innovation through cognitive mapping of uncertainty. International Studies of Management & Organization, 39(1), 70-100.

Howell, J. M., & Higgins, C. A. (1990). Champions of technological innovation. Administrative science quarterly, 317-341.

Jagstedt, S., & Persson, M. (2019). Using Platform Strategies In The Development Of Integrated Product-Service Solutions. International Journal of Innovation Management, 23(04), 1950034.

Jalonen, H. (2012). The uncertainty of innovation: A systematic review of the literature. Journal of Management Research, 4(1), 24

Jaworski, B. J., & Kohli, A. K. (2017). Conducting field-based, discovery-oriented research: Lessons from our market orientation research experience. AMS Review, 7(1-2), 4-12.

Jaworski, B.J. and Kohli, A.K. (1993), “Market orientation: antecedents and consequences”, Journal of Marketing, Vol. 57, pp. 53-70

Kianfar, K. & Barforoush, N. (2016). Effect of Entrepreneurial Supply Chain and New Product Development on Efficiency of Companies: Case Study inBeverage Industry. Journal of Executive Management, (8)15، 75-92. [In Persian]

Kim, J. Y., Wong, V., & Eng, T. Y. (2005). Product variety strategy for improving new product development proficiencies. Technovation, 25(9), 1001-1015.

Kima, K., & Chhajed, D. (2001). An experimental investigation of valuation change due to commonality in vertical product line extension. Journal of Product Innovation Management. an international publication of the product development & management association, 18(4), 219-230.

Kleinschmidt, E. J., De Brentani, U., & Salomo, S. (2007). Performance of global new product development programs: a resource‐based view. Journal of Product Innovation Management, 24(5).

Ko, S. and Tan, B.S. (2012), “Knowledge transfer, perceived environmental turbulence and innovation in China”, Journal of Chinese Entrepreneurship, Vol. 4 No. 2, pp. 104-116.

Koufteros, X., Vonderembse, M., & Jayaram, J. (2005). Internal and external integration for product development: the contingency effects of uncertainty, equivocality, and platform strategy. Decision Sciences, 36(1), 97-133.

Krishnan, V., & Gupta, S. (2001). Appropriateness and impact of platform-based product development. Management Science, 47(1), 52-68.

Labrousse, M., & Bernard, A. (2008). FBS-PPRE, an enterprise knowledge lifecycle model. In Methods and tools for effective knowledge life-cycle-management (pp. 285-305). Springer, Berlin, Heidelberg.

Lager, T. (2017). A conceptual framework for platform-based design of non-assembled products. Technovation, 68, 20-34.

Menor, L.; Roth, V.A., (2008): New Service Development Competence and Performance: An Empirical Investigation in Retail Banking”. Journal of Production and Operations Management 17 (3), pp. 267.

Piezunka, H. (2011). Technological platforms. Journal für Betriebswirtschaft, 61(2-3), 179.

Robertson, D. and Ulrich, K. (1998) ‘Planning for product platforms’, Sloan Management Review, Vol. 39, No. 4, pp.19–31.

Rothenberger, M. A., Dooley, K. J., Kulkarni, U. R., & Nada, N. (2003). Strategies for software reuse: A principal component analysis of reuse practices. IEEE Transactions on Software Engineering, 29(9).

Simpson, T. W., Marion, T., de Weck, O., Hölttä-Otto, K., Kokkolaras, M., & Shooter, S. B. (2006, January). Platform-based design and development: current trends and needs in industry. In ASME 2006 international design engineering technical conferences and computers and information in engineering conference (pp. 801-810). American Society of Mechanical Engineers.

Slotegraaf, R. J., & Atuahene-Gima, K. (2011). Product development team stability and new product advantage: The role of decision-making processes. Journal of Marketing, 75(1), 96-108.

Song, M., Berends, H., Van der Bij, H., & Weggeman, M. (2007). The effect of IT and co‐location on knowledge dissemination. Journal of Product Innovation Management, 24(1), 52-68.

Teece, D. J. (2000). Strategies for managing knowledge assets: the role of firm structure and industrial context. Long range planning, 33(1), 35-54.

Thomas, E. (2014). Platform-based product design and environmental turbulence: The mediating role of strategic flexibility. European Journal of Innovation Management, 17(1), 107-124.

Thomas, L. D., Autio, E., & Gann, D. M. (2014). Architectural leverage: putting platforms in context. Academy of Management Perspectives, 28(2), 198-219.

Tidd, J., & Bessant, J. R. (2018).  Managing Innovation: Integrating, Market and Organizational Change, John Wiley and Sons Ltd.

Uddin, Z., Harland, P. E., & Yörür, H. (2018). Risk management in product platform development projects. International Journal of Product Development, 22(6).