شناسایی و اولویت‌بندی عوامل درون سازمانی موثر بر اجرای موفق راهبردها

نویسندگان

1 دانشجوی دکتری مدیریت تکنولوژی-دانشگاه علامه طباطبایی

2 استادیار دانشکده مهندسی صنایع و سیستم های مدیریت ، دانشگاه صنعتی امیرکبیر

چکیده

هدف این پژوهش شناسایی و اولویت‌بندی عوامل درون سازمانی موثر بر اجرای موفق راهبردها است. در این پژوهش ابتدا از طریق مرور و بررسی پژوهش‌های پیشین در زمینه اجرای راهبرد، 13عامل درون سازمانی موثر بر اجرای موفقیت‌آمیز راهبرد‌ها شناسایی گردید و در ادامه با استفاده از روش مدلسازی ساختاری تفسیری1 این عوامل در قالب یک مدل گرافیکی اولویتبندی گردیدند و نحوه تعامل و ارتباط میان آنها مشخص گردید. در این پژوهش جهت جمع‌آوری داده از پرسشنامه استفاده شده است که روایی2 آن با روش روایی محتوا3 و پایایی4 آن با روش آزمون‌های همتا5 مورد بررسی و تایید قرار گرفته است. گروه خبرگان موردنظرسنجی در این پژوهش را 11 نفر از متخصصان دانشگاه و صنعت در زمینه مدیریت راهبردک تشکیل می دهند. یافته های پژوهش گویای آن است که عواملی چون "راهبرد خوب تدوین شده"، "توافق بر راهبرد"، "ساختار و فرهنگ سازمانی همسو با راهبرد" دارای بیشترین اهمیت و اولویت هستند (عوامل اثرگذار) و عواملی چون "کنترل اجرای راهبرد"، "تعهد به اجرا"، "حمایت و قابلیت مدیریت ارشد" و "مدیریت منابع انسانی در حین اجرای راهبرد" دارای اولویت کمتر می باشند (عوامل اثرپذیر).

کلیدواژه‌ها

موضوعات


عنوان مقاله [English]

Identification and Prioritization of Intra-Organizational Factors Effective in Successful Implementation of Strategies

چکیده [English]

The aim of this study is to identify and prioritize the internal factors effecting the successful implementation of strategies. In this study, first through a literature review of the former studies in the field of strategy implementation, 13 factors were identified.Then Interpretive Structural Modeling method (ISM) was used to prioritizing these factors in a graphical model. A questionnaire was used to collect data that its validity with content validity and its reliability with equivalence tests were assessed. Group of experts surveyed in this study are 11 members of the university and industry experts that have theoretical and practical experiences in the field of strategic management. The results of research indicate that some factors such as "well-defined strategy", "consensus on strategies" and "aligned organizational structure and culture with strategy" have more importance and priority (effecting factors). Also some factors like "strategy implementation control", "commitment to implementation of strategy", "support and competence of high management" and "managing human resources during the implementation" have less importance and priority (effected factors). Identification and prioritization the factors effecting the successful implementation of strategies can prepare a clear vision to managers and organizations involved in the implementation of the strategy stage in order to Increasing the likelihood of success in the implementation of the organizational strategies.

کلیدواژه‌ها [English]

  • Strategy Implementation
  • internal factors
  • Prioritizing
  • Interpretive structural modeling
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