احصاء عوامل موثر بر استراتژی های زنجیره تامین در کسب و کار شرکت‌های کوچک و متوسط

نوع مقاله : مدیریت تولید و عملیات (برنامه‌­ریزی تولید، چابکی، پایداری، ناب، سبز، برون­‌سپاری، زنجیره تأمین، زنجیره ارزش، کیفیت، بهره وری، صنعت چهار و ابعاد آن، . . .)

نویسندگان

1 دانشجوی دکتری مدیریت بازرگانی- بازاریابی، دانشکده علوم اداری و اقتصاد، دانشگاه اصفهان، ایران

2 استاد گروه مدیریت، دانشکده علوم اداری و اقتصاد، دانشگاه اصفهان، ایران

3 دانشیار گروه مدیریت، دانشکده علوم اداری و اقتصاد، دانشگاه اصفهان، ایران

چکیده

هدف اصلی این پژوهش تبیین یک مدل برای ارزیابی عوامل موثر بر استراتژی‌های زنجیره تأمین در شرکت‌‌های کوچک و متوسط صنایع لبنی استان خراسان است. پژوهش حاضر یک مطالعه کیفی- کمی است. در این پژوهش، از روش تحلیل مضمون برای تبیین مدل مذکور استفاده شده است. روش جمع آوری داده‌ها در مرحله کیفی، مصاحبه نیمه ساختاریافته می باشد. جامعه‌ مورد مطالعه پژوهش کیفی، کارکنان و نخبگان شرکتهای تولیدی کوچک و متوسط فعال در صنعت لبنی واقع در استان‌های خراسان شمالی، رضوی و جنوبی هستند که آگاهی تئوری و عملی در زمینه موضوع مورد مطالعه داشته و احاطه و تسلط کافی نسبت به پدیده مورد بررسی دارند و فرآیندهای زنجیره تامین را تجربه کرده‌اند. نمونه مورد مطالعه نیز افرادی هستند که حداقل 10 سال سابقه کار و آگاهی کامل از مفاهیم عملی زنجیره تامین دارند. شیوه‌ی نمونه‌گیری در این پژوهش، نمونه‌گیری هدفمند است. از آنجایی که اشباع داده‌ها، تعیین‌کننده حجم نمونه در بخش کیفی است، تا زمانی که داده‌ها به حد کفایت نرسید با نمونه‌های بیشتری مصاحبه گردید. سپس تحلیل کمی برای اعتبارسنجی مدل بدست آمده شامل تحلیل اکتشافی و تاییدی انجام شد. جامعه آماری بخش کمی شامل تمام فعالبن صنایع لبنی در نظر گرفته شدند. یک لیست از تمام مدیران و فعالان این صنعت تهیه شد. نمونه گیری به صورت تصادفی ساده از بین اسامی انجام شد. گردآوری داده‌ها با پرسشنامه محقق ساخته انجام شد. تجزیه و تحلیل داده‌‌های بخش کمی با مدل‌سازی معادلات ساختاری انجام شد. براساس نتایج بدست آمده هفت عامل مؤثر بر استراتژی زنجیره تامین شناسایی شدند، که عبارتند از عوامل وظیفه‌ای، عوامل سبز محیطی، عوامل اقتصادی، تاب‌آوری، و ابعاد آن شامل آمیخته بازاریابی، مشتری مداری و ساختار سازمانی شناسایی شدند. نتایج بخش کمی با تایید یافته‌های کیفی حاکی از تاثیر معنادار همه عوامل بر استراتژی زنجیره تامین است. نتایج نشان دهنده این است که عوامل مستخرج شده زنجیره تامین در تحقیقات دیگر کمتر مشاهده شد و متناسب با مختص بوم ایران است. نوآوری این پژوهش از جنبه‌‌های متعدد دیگری نیز قابل بررسی می‌باشد. به عنوان مثال تاب‌آوری که در ارتباط با جامعه ایران مطرح شد، با تاب‌آوری در کشورهای دیگر متفاوت است. سبک برخورد با این موضوع در بوم ایران و حتی با کشورهای دیگر متفاوت می باشد.

کلیدواژه‌ها

موضوعات

عنوان مقاله [English]

Estimating Factors Affecting Supply Chain Strategies in Small and Medium-Sized Companies

نویسندگان [English]

  • َSaleemah Alimari 1
  • Ali Sanayei 2
  • Azarnoush Ansari 3
1 Ph.D in Business Management, Faculty of Administrative Sciences and Economics, University of Isfahan, Iran
2 Professor, Department of Management, Faculty of Administrative Sciences and Economics, University of Isfahan, Iran.
3 Associate Professor, Department of Management, Faculty of Administrative Sciences and Economics, University of Isfahan, Iran
چکیده [English]

This research aims to explain a model for evaluating factors affecting supply chain strategies in small and medium dairy companies in Khorasan province. The current research is a qualitative-quantitative study using the thematic analysis method to explain the mentioned model. The data collection method in the qualitative phase was a semi-structured interview. The study population of the qualitative research included the employees and elites of small and medium-sized production companies active in the dairy industry located in North, Razavi, and South Khorasan provinces, who had theoretical and practical knowledge in the field of the subject under study and sufficient knowledge and mastery over the phenomenon under investigation. The studied sample also consisted of people with at least 10 years of work experience and a complete understanding of the practical concepts of the supply chain. The participants were selected through the purposive sampling method. Since data saturation determines the sample size in the qualitative section, more samples were interviewed until the data was sufficient. Then, quantitative analysis was done to validate the obtained model, including exploratory and confirmatory analysis. A small part of the statistical population, including all dairy industry workers, was considered, and a list of all managers and activists of this industry was prepared. Sampling was done in a simple random way among the names. Data collection was carried out using a researcher-made questionnaire. Quantitative data analysis was also done using structural equation modeling. Based on the results obtained, seven effective factors in the supply chain strategy were identified: task factors, environmental green factors, economic factors, resilience, and its dimensions, including marketing mix, customer orientation, and organizational structure were identified. The results of the quantitative part, with the confirmation of the qualitative findings, indicate the significant impact of all factors on the supply chain strategy. The results show that the extracted factors of the supply chain were less observed in other studies and are appropriate for the Iranian landscape. The innovation of this research can be examined from many other aspects. For example, the resilience raised in connection with Iranian society is different from that in other countries. The style of dealing with this issue differs in Iran and other countries.

کلیدواژه‌ها [English]

  • Supply chain
  • Supply chain strategies
  • small and medium enterprises

مراجع

Afraz, M. F., Bhatti, S. H., Ferraris, A., & Couturier, J. (2021). The impact of supply chain innovation on competitive advantage in the construction industry: Evidence from a moderated multi-mediation model. Technological Forecasting and Social Change, (162), 120370. https://doi.org/10.1016/j.techfore.2020.120370.
Akbarzadeh, Z., & Safaei Ghadikolaei, A. (2020). Evaluation and Importance-Performance Analysis of LARG Supply Chain Practices in Dairy Industries (The Case: Kalleh Dairy Company). Industrial Management Studies, 18(57), 145-174. doi:10.22054/jims.2018.29605.1986[In Persian].
Aziz, A., Memon, J. A., & Ali, S. (2020). Logistics capability, logistics outsourcing and firm performance in manufacturing companies in Pakistan. The Journal of Asian Finance, Economics and Business, 7(8), 435-444.
Belhadi, A., Kamble, S. S., Zkik, K., Cherrafi, A., & Touriki, F. E. (2020). The integrated effect of Big Data Analytics, Lean Six Sigma and Green Manufacturing on the environmental performance of manufacturing companies: The case of North Africa. Journal of Cleaner Production, (252), 119903. https://doi.org/10.1016/j.jclepro.2019.119903
Christopher, M. and Holweg, M. (2011). Supply Chain 2.0: managing supply chains in the era of turbulence. International Journal of Physical Distribution Logistics Management, 41(1), 63-82.
Damang, K., & Munizu, M. (2019, February). Supply chain collaboration and its effect on SMEs’ competitiveness of seaweed business sector in Takalar Regency. In IOP Conference Series: Earth and Environmental Science ,(Vol. 235, No. (1), p. 012015). IOP Publishing.
El Mokadem, M. Y., & Khalaf, M. A. (2023). The contingent effect of supply chain strategies on the relationship between supply chain integration and operational performance in manufacturing context. Journal of Manufacturing Technology Management, 34(1), 147-164.
Farah Kordmahaleh, A., & Farah Kordmahaleh, H. (2021). The Impact of Supply-Chain and Quality Management Procedures on the Innovation Performance of Small and Medium Enterprises. SRPH Journal of Applied management and Agile Organisation, 3(1), 9-16.‏
Fawcett, S.E. and Waller, M.A. (2013), Considering supply chain management’s professional identity: the firms: An institutional logics perspective. Journal of Family Business Strategy, 8(3), 157-169.
Liao, S. H., Hu, D. C., & Ding, L. W. (2017). Assessing the influence of supply chain collaboration value innovation, supply chain capability and competitive advantage in Taiwan's networking communication industry. International Journal of Production Economics, 191, 143-153.
Green, K. W., Inman, R. A., Sower, V. E., & Zelbst, P. J. (2019). Impact of JIT, TQM and green supply chain practices on environmental sustainability. Journal of Manufacturing Technology Management, 30(1), 26–47. https://doi.org/10.1108/JMTM-01-2018-0015
Huo, B., Haq, M. Z. U., & Gu, M. (2021). The impact of information sharing on supply chain learning and flexibility performance. International Journal of Production Research, 59(5), 1411-1434.
Ibrahim, S. B., & Hamid, A. A. (2014). Supply chain management practices and supply chain performance effectiveness. International Journal of Science and Research, 3(8), 187-195.
Keskin, H., Şentürk, H. A., Tatoglu, E., Gölgeci, I., Kalaycioglu, O., & Etlioglu, H. T. (2021). The simultaneous effect of firm capabilities and competitive strategies on export performance: the role of competitive advantages and competitive intensity. International Marketing Review, 38(6), 1242-1266.
Kianto, A., Andreeva, T., & Pavlov, Y. (2013). The impact of intellectual capital management on company competitiveness and financial performance. Knowledge Management Research & Practice, 11(2), 112-122.
Lee, H. L. (2018). Big data and the innovation cycle. Production and Operations Management, 27(9), 1642–1646.
Lotfi, Z., Mukhtar, M., Sahran, S., & Zadeh, A. T. (2013). Information sharing in supply chain management. Procedia Technology, 11, 298-304. (In Persian)
Malhotra, M. K., Mackelprang, A. W., & Jayaram, J. (2017). How inventory consignment programs can improve supply chain performance: a process oriented perspective. Producao, (27), 1–15. https://doi.org/10.1590/0103-6513.006417.
McDaniels, T., Chang, S., Cole, D., Mikawoz, J., & Longstaff, H. (2008). Fostering resilience to extreme events within infrastructure systems: Characterizing decision contexts for mitigation and adaptation. Global Environmental Change, 18(2), 310-318.
McGinnis, M. A., Kohn, J. W., & Spillan, J. E. (2010). A longitudinal study of logistics strategy: 1990–2008. Journal of business logistics, 31(1), 217-235.
Migdadi, M. M. (2021). Knowledge management, customer relationship management and innovation capabilities. Journal of Business & Industrial Marketing, 36(1), 111-124.
Miller, J. (2011). Shaping the future: Sustainable organisation performance: What really makes the difference? Chartered Institute of Personnel and Development. Retrieved from http://www.cipd.co.uk/binaries/5287%20STF%20final%20exec%20summary.pdf
Min, S., & Mentzer, J. T. (2004). Developing and measuring supply chain management concepts. Journal of business logistics, 25(1), 63-99.
Min, S., Zacharia, Z. G., & Smith, C. D. (2019). Defining supply chain management: in the past, present, and future. Journal of Business Logistics, 40(1), 44–55. https://doi.org/10.1111/jbl.1220.
Motawali, Seyed Hesamuddin, Nazarizadeh, Farhad, & Mirshah Velayati, Farzaneh. (1402). Identifying and evaluating strategic options for the resilience of the supply chain of Kaleh Dairy Company. Journal of Systems and Productivity Engineering, 3(4), 106-135. doi:10.22034/msb.2024.2021449.1176[In persian]
Njagi, M. M. & Ogutu, M. (2014). Role of supply chain integration on supply chain performance in Kenyan State Corporations. International Journal of Current Business and Social Sciences, 1 (2), 188-204.
Öberg, C. (2019). The role of business networks for innovation. Journal of Innovation & Knowledge, 4(2), 124-128.
Peridawaty, P., Toendan, R., & Wenthe, I. (2021). The effects of entrepreneurial orientation and organizational learning on marketing capability in supply chain management. Uncertain Supply Chain Management, 9(1), 21-30.
Piñeiro-Chousa, J., López-Cabarcos, M. Á., Romero-Castro, N. M., & Pérez-Pico, A. M. (2020). Innovation, entrepreneurship and knowledge in the business scientific field: Mapping the research front. Journal of Business Research, (115), 475-485.
Poi, E.L. & Okwandu, G.A. (2021) Supply chain integration and marketing performance of oil servicing firms in Nigeria. Innovative Journal of Accounting and Management Research, 7(1), 120-138.
Pono, M., & Munizu, M. (2021). The role of company competitiveness as mediation variable the impact of supply chain practices on operational performance. Uncertain Supply Chain Management, 9(1), 125-132.
Putro, P. A. W., Purwaningsih, E. K., Sensuse, D. I., & Suryono, R. R. (2022). Model and implementation of rice supply chain management: A literature review. Procedia Computer Science, (197), 453-460.‏
Ricciardi, F., Zardini, A., & Rossignoli, C. (2018). Organizational integration of the IT function: A key enabler of firm capabilities and performance. Journal of Innovation & Knowledge, 3(3), 93-107.
Scholten, K., Scott, P. S., & Fynes, B. (2019). Building routines for non-routine events: Supply chain resilience learning mechanisms and their antecedents. Supply Chain Management: An International Journal, 24(3), 430–442.
Stuart, F. I. (1993). Supplier partnerships: influencing factors and strategic benefits. International Journal of Purchasing and Materials Management, 29(3), 21-29.
Tan, K. C., Lyman, S. B., & Wisner, J. D. (2002). Supply chain management: a strategic perspective. International journal of operations & production management. 22(6), 614-631.
Verganti, R., Vendraminelli, L., & Iansiti, M. (2020). Innovation and design in the age of artifcial intelligence. Journal of Product Innovation Management, 37(3), 212–227.
Wiengarten, F., Pagell, M., Ahmed, M. U., & Gimenez, C. (2014). Do a country's logistical capabilities moderate the external integration performance relationship?. Journal of Operations Management, 32(1-2), 51-63.
Wilson, R. L. (2010). Organizational Resilience Models Applied to Companies in Bankruptcy. University of Maryland University College.
Afraz, M. F., Bhatti, S. H., Ferraris, A., & Couturier, J. (2021). The impact of supply chain innovation on competitive advantage in the construction industry: Evidence from a moderated multi-mediation model. Technological Forecasting and Social Change, (162), 120370. https://doi.org/10.1016/j.techfore.2020.120370.
Akbarzadeh, Z., & Safaei Ghadikolaei, A. (2020). Evaluation and Importance-Performance Analysis of LARG Supply Chain Practices in Dairy Industries (The Case: Kalleh Dairy Company). Industrial Management Studies, 18(57), 145-174. doi:
10.22054/jims.2018.29605.1986[In Persian].
Aziz, A., Memon, J. A., & Ali, S. (2020). Logistics capability, logistics outsourcing and firm performance in manufacturing companies in Pakistan. The Journal of Asian Finance, Economics and Business, 7(8), 435-444.
Belhadi, A., Kamble, S. S., Zkik, K., Cherrafi, A., & Touriki, F. E. (2020). The integrated effect of Big Data Analytics, Lean Six Sigma and Green Manufacturing on the environmental performance of manufacturing companies: The case of North Africa. Journal of Cleaner Production, (252), 119903. https://doi.org/10.1016/j.jclepro.2019.119903
Christopher, M. and Holweg, M. (2011). Supply Chain 2.0: managing supply chains in the era of turbulence. International Journal of Physical Distribution Logistics Management, 41(1), 63-82.
Damang, K., & Munizu, M. (2019, February). Supply chain collaboration and its effect on SMEs’ competitiveness of seaweed business sector in Takalar Regency. In IOP Conference Series: Earth and Environmental Science ,(Vol. 235, No. (1), p. 012015). IOP Publishing.
El Mokadem, M. Y., & Khalaf, M. A. (2023). The contingent effect of supply chain strategies on the relationship between supply chain integration and operational performance in manufacturing context. Journal of Manufacturing Technology Management, 34(1), 147-164.
Farah Kordmahaleh, A., & Farah Kordmahaleh, H. (2021). The Impact of Supply-Chain and Quality Management Procedures on the Innovation Performance of Small and Medium Enterprises. SRPH Journal of Applied management and Agile Organisation, 3(1), 9-16.‏
Fawcett, S.E. and Waller, M.A. (2013), Considering supply chain management’s professional identity: the firms: An institutional logics perspective. Journal of Family Business Strategy, 8(3), 157-169.
Liao, S. H., Hu, D. C., & Ding, L. W. (2017). Assessing the influence of supply chain collaboration value innovation, supply chain capability and competitive advantage in Taiwan's networking communication industry. International Journal of Production Economics, 191, 143-153.
Green, K. W., Inman, R. A., Sower, V. E., & Zelbst, P. J. (2019). Impact of JIT, TQM and green supply chain practices on environmental sustainability. Journal of Manufacturing Technology Management, 30(1), 26–47. https://doi.org/10.1108/JMTM-01-2018-0015
Huo, B., Haq, M. Z. U., & Gu, M. (2021). The impact of information sharing on supply chain learning and flexibility performance. International Journal of Production Research, 59(5), 1411-1434.
Ibrahim, S. B., & Hamid, A. A. (2014). Supply chain management practices and supply chain performance effectiveness. International Journal of Science and Research, 3(8), 187-195.
Keskin, H., Şentürk, H. A., Tatoglu, E., Gölgeci, I., Kalaycioglu, O., & Etlioglu, H. T. (2021). The simultaneous effect of firm capabilities and competitive strategies on export performance: the role of competitive advantages and competitive intensity. International Marketing Review, 38(6), 1242-1266.
Kianto, A., Andreeva, T., & Pavlov, Y. (2013). The impact of intellectual capital management on company competitiveness and financial performance. Knowledge Management Research & Practice, 11(2), 112-122.
Lee, H. L. (2018). Big data and the innovation cycle. Production and Operations Management, 27(9), 1642–1646.
Lotfi, Z., Mukhtar, M., Sahran, S., & Zadeh, A. T. (2013). Information sharing in supply chain management. Procedia Technology, 11, 298-304. (In Persian)
Malhotra, M. K., Mackelprang, A. W., & Jayaram, J. (2017). How inventory consignment programs can improve supply chain performance: a process oriented perspective. Producao, (27), 1–15. https://doi.org/10.1590/0103-6513.006417.
McDaniels, T., Chang, S., Cole, D., Mikawoz, J., & Longstaff, H. (2008). Fostering resilience to extreme events within infrastructure systems: Characterizing decision contexts for mitigation and adaptation. Global Environmental Change, 18(2), 310-318.
McGinnis, M. A., Kohn, J. W., & Spillan, J. E. (2010). A longitudinal study of logistics strategy: 1990–2008. Journal of business logistics, 31(1), 217-235.
Migdadi, M. M. (2021). Knowledge management, customer relationship management and innovation capabilities. Journal of Business & Industrial Marketing, 36(1), 111-124.
Miller, J. (2011). Shaping the future: Sustainable organisation performance: What really makes the difference? Chartered Institute of Personnel and Development. Retrieved from http://www.cipd.co.uk/binaries/5287%20STF%20final%20exec%20summary.pdf
Min, S., & Mentzer, J. T. (2004). Developing and measuring supply chain management concepts. Journal of business logistics, 25(1), 63-99.
Min, S., Zacharia, Z. G., & Smith, C. D. (2019). Defining supply chain management: in the past, present, and future. Journal of Business Logistics, 40(1), 44–55. https://doi.org/10.1111/jbl.1220.
Motawali, Seyed Hesamuddin, Nazarizadeh, Farhad, & Mirshah Velayati, Farzaneh. (1402). Identifying and evaluating strategic options for the resilience of the supply chain of Kaleh Dairy Company. Journal of Systems and Productivity Engineering, 3(4), 106-135. doi: 10.22034/msb.2024.2021449.1176[In persian]
Njagi, M. M. & Ogutu, M. (2014). Role of supply chain integration on supply chain performance in Kenyan State Corporations. International Journal of Current Business and Social Sciences, 1 (2), 188-204.
Öberg, C. (2019). The role of business networks for innovation. Journal of Innovation & Knowledge, 4(2), 124-128.
Peridawaty, P., Toendan, R., & Wenthe, I. (2021). The effects of entrepreneurial orientation and organizational learning on marketing capability in supply chain management. Uncertain Supply Chain Management, 9(1), 21-30.
Piñeiro-Chousa, J., López-Cabarcos, M. Á., Romero-Castro, N. M., & Pérez-Pico, A. M. (2020). Innovation, entrepreneurship and knowledge in the business scientific field: Mapping the research front. Journal of Business Research, (115), 475-485.
Poi, E.L. & Okwandu, G.A. (2021) Supply chain integration and marketing performance of oil servicing firms in Nigeria. Innovative Journal of Accounting and Management Research, 7(1), 120-138.
Pono, M., & Munizu, M. (2021). The role of company competitiveness as mediation variable the impact of supply chain practices on operational performance. Uncertain Supply Chain Management, 9(1), 125-132.
Putro, P. A. W., Purwaningsih, E. K., Sensuse, D. I., & Suryono, R. R. (2022). Model and implementation of rice supply chain management: A literature review. Procedia Computer Science, (197), 453-460.‏
Ricciardi, F., Zardini, A., & Rossignoli, C. (2018). Organizational integration of the IT function: A key enabler of firm capabilities and performance. Journal of Innovation & Knowledge, 3(3), 93-107.
Scholten, K., Scott, P. S., & Fynes, B. (2019). Building routines for non-routine events: Supply chain resilience learning mechanisms and their antecedents. Supply Chain Management: An International Journal, 24(3), 430–442.
Stuart, F. I. (1993). Supplier partnerships: influencing factors and strategic benefits. International Journal of Purchasing and Materials Management, 29(3), 21-29.
Tan, K. C., Lyman, S. B., & Wisner, J. D. (2002). Supply chain management: a strategic perspective. International journal of operations & production management. 22(6), 614-631.
Verganti, R., Vendraminelli, L., & Iansiti, M. (2020). Innovation and design in the age of artifcial intelligence. Journal of Product Innovation Management, 37(3), 212–227.
Wiengarten, F., Pagell, M., Ahmed, M. U., & Gimenez, C. (2014). Do a country's logistical capabilities moderate the external integration performance relationship?. Journal of Operations Management, 32(1-2), 51-63.
Wilson, R. L. (2010). Organizational Resilience Models Applied to Companies in Bankruptcy. University of Maryland University College.
پژوهشنامه مدیریت اجرایی
دوره 16، شماره 32
اسفند 1403
صفحه 333-357

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  • تاریخ دریافت: 24 شهریور 1403
  • تاریخ بازنگری: 26 آذر 1403
  • تاریخ پذیرش: 24 دی 1403

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